Get a real rate card for any Instagram, TikTok or YouTube creator in seconds. Free, no signup.
Under-price and creators leave thousands on the table. Over-price and brands walk. The rate card above is built off real follower count and engagement rate for the account, not vibes. Here's what it factors in.
The starting point. Bigger reach commands more, but only if engagement backs it up.
Strong engagers get a premium. Weak engagers get a discount. Same follower count, different price.
Reels and dedicated YouTubes cost more than a story. Production time and shelf life matter.
Multi-format packs (post + reel + stories) come out around 10 to 15% cheaper than à la carte.
You get all of it as a clean rate card, per format, with room to negotiate. Post it to Hive and brands can book you off it directly.
The classic feed post. The baseline rate for the account, before format multipliers.
Roughly 1.5x a post. More production, longer shelf life, higher reach these days.
Around 0.3x a post. Fast to make, gone in 24 hours, usually sold as a pack of three.
Similar to an IG post, sometimes a shade higher on strong TikTok-native accounts.
60-second brand mention inside a video. Sits around 5x an IG post because of dwell time.
A multi-format pack in one price, discounted from buying each separately.
The rate card gives you fair prices. Publish it on Hive and brands can book you off it directly, no email tennis. You get bookings, contracts, payment, deliverable tracking and audience data brands will pay a premium for, in one place.
Publish this rate card on Hive →
Instagram, TikTok or YouTube. No signup needed.
Followers plus engagement rate, live from the account.
Fair prices per post, reel, story and bundle. Ready to send or publish.
A free Instagram influencer rate card generator for creators, brands and agencies. Instantly generate a fair rate card for any creator based on real followers and engagement rate, per format, across Instagram, TikTok and YouTube. Powered by audience intelligence across 200M+ creators.
Everything on how much creators charge, how the rate card is worked out, and what a fair price actually looks like.
Roughly $100 per 10,000 followers on Instagram as a starting point, then up or down based on engagement rate, niche and exclusivity. The tool above pulls the real numbers and applies the ER multiplier for you.
Yes. Generating a rate card for any creator is completely free with no signup. Publishing it as a bookable rate card that brands can pay off directly happens inside Hive.
We start from a per-1,000-follower baseline that reflects current market rates, then apply an engagement-rate multiplier (strong engagers earn more, weak engagers less) and format multipliers (reels > posts > stories). Every price is given as a low/point/high range so there's room to negotiate.
Because brands pay for attention, not just followers. A 100k account with 5% engagement often earns more than a 500k account at 0.5%. Our rate card factors that in so the price reflects what an audience actually delivers.
TikTok videos price similarly to Instagram posts, sometimes a shade higher on strong TikTok-native accounts because of viral reach. Enter any TikTok creator above and we'll generate a rate card for a video, branded series and live mention.
YouTube commands the biggest sponsorship rates because of watch-time and evergreen shelf life. A 60-second integration typically sits around 5x an Instagram post; a fully dedicated video runs closer to 12x. The card above prices both.
Yes, that's the point. Enter your own handle, share it with brands, or publish it as a bookable rate card on Hive so brands can pay off it directly with contracts, deliverables and payment handled in one place.
Yes, usually 10 to 15% cheaper than buying each format separately. Bundling gives brands more surface area for one negotiation and creators a bigger single booking. Everyone saves time.
Absolutely. Category exclusivity, whitelisting for paid ads and extended usage rights all add on top of the base rate, sometimes 30 to 100% more. The card above is a fair starting point for organic content; negotiate the extras separately.
Instagram, TikTok and YouTube. Each generates a platform-appropriate rate card with the right formats (posts/reels/stories on IG, videos on TikTok, integrations on YouTube).
Built for brands and creators. All free, all powered by real Modash data.
See how much of this audience is real, plus fake-follower rate and top locations. Free.
